• Global reach

    Holborn Bars (1879)

    Founded in London in 1848, Prudential is one of the world’s oldest, largest and strongest insurance companies. We have been helping people plan and protect their families’ futures for more than 165 years. By staying true to our founding values of integrity, security and prudence we have become one of the best-known and most trusted financial services companies in the world. Today, we serve around 24 million customers in the UK, the US, Asia and Africa.

  • Prudential in Uganda

    Uganda Office in 1961

    Prudential has deep roots in Uganda; we first provided life insurance here in 1930. We were delighted to return to Uganda in 2015 with the acquisition of Goldstar Life Assurance, and we look forward to helping our new customers plan for a brighter future.

  • Our track record

    1912Titanic
    Prudential has a long, proud history of keeping our promises to customers. In the First World War, we paid claims on more than a third of the British soldiers who gave their lives. Following the sinking of the Titanic, we paid claims on 324 of the passengers. Now the benefits of life insurance and saving from a company with over a 165-year track record of integrity and financial strength are available to Ugandans.

Learn more about our rich history